Instead of brainstorming the outcomes you seek, this approach involves doing the opposite: creating problems for which you can then find solutions.
Here’s how to do a reverse brainstorm, from Mindtools:
- Clearly identify the problem or challenge, and write it down.
- Reverse the problem or challenge by asking: “How could I possibly cause the problem?”, or “How could I possibly achieve the opposite effect?”.
- Brainstorm the reverse problem to generate reverse solution ideas. Allow the brainstorm ideas to flow freely. Do not reject anything at this stage.
- Once you have brainstormed all the ideas to solve the reverse problem, now reverse these into solution ideas for the original problem or challenge.
- Evaluate these solution ideas. Can you see a potential solution? Can you see attributes of a potential solution?
A good strategy to keep in mind for team meetings – I can see that it could liven up the proceedings!